Six booked jobs in
six days

A Dallas garage door company had already burned $25,000 with two agencies. We rebuilt their website and launched Google Ads. Six days later, six booked jobs.

6
Booked Jobs
In the first 6 days
18.75%
Conversion Rate
Nearly 1 in 5 clicks → qualified lead
$454
Total Ad Spend
For the entire first week
2.49%
Click-Through Rate
Above home services average
The Situation

Good Business. No Pipeline.

True North is a family-operated garage door company serving the DFW metro — same-day service, honest pricing, 1-year workmanship warranty. The kind of operator homeowners actually want showing up.

The problem: their pipeline ran almost entirely on insurance referrals after storms. $200–$300 repair jobs. When the weather was quiet, so was the phone.

They wanted installs. Higher-ticket work. A lead flow they could actually count on. Two agencies and $25,000 later, they had nothing to show for it.

What We Did

Two Things. That's It.

We didn't overcomplicate it. The site was broken and the ads were wrong. We fixed both.

New Website

Mobile-first, fast loading, click-to-call above the fold, location pages for every DFW city they serve, trust signals throughout.

Google Ads Campaign

High-intent keywords only ("garage door installation near me," "garage door repair Dallas"). Geo-targeted to DFW. Budget pointed at install work, not cheap repairs.

Results-First Deal Structure

Month one agency fee went straight into ad spend instead. No retainer until the campaign proved itself.

“Take what you'd pay me for the first month and put it into ad spend instead. We'll talk about my fee when the leads come in.”

Preston Robinette, Founder

Who This Is For

Sound Familiar?

If you run a service business and you're tired of paying agencies for promises instead of results, this is exactly the kind of work we do. Home services, trades, local businesses that need a real pipeline — not just impressions and click reports.

Garage Doors
HVAC
Plumbing
Roofing
Contractors
+ More
Next Step

Not Getting Leads? Let's Talk.

Book a call with Preston. We'll look at your current setup and tell you exactly what's holding your lead flow back — whether that's your website, your ads, or something else entirely. No pitch deck. No retainer talk.

Schedule a Call
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