Governor's Bend Assisted Living

Scope of Project

We partnered with Governor’s Bend Assisted Living & Memory Care in Erwin, Tennessee, to complete a comprehensive digital overhaul. The project began with a custom photo and video shoot to capture the warmth and community of the facility, followed by the development of a modern, user-friendly website. The new site features improved navigation, professional visuals, and optimized lead forms designed to help families easily connect with the staff and learn about available services.

To increase online visibility, we implemented a targeted SEO strategy focused on key Tri-Cities search terms related to assisted living and memory care. We also integrated HubSpot CRM to streamline lead capture, automate follow-ups, and provide better insight into marketing performance. As a result, Governor’s Bend now has a professional, optimized online presence that drives consistent inquiries and reflects the same level of care they provide in person.